All posts tagged "business marketing"

Marketing tips for fitness businesses

If you own a fitness business, be it a gym, pilates or a yoga studio or similar, it is important to market successfully. However, with more and more fitness companies opening today, this is often...
Costs of running a business: common costs that are overlooked

Running a business is rarely straightforward. There are many different factors that need to be taken into account. One area that needs your attention is the financial side of things. This is where a lot...
Content marketing tips: 5 tactics for a small budget

This guide outlines five great content marketing tips for those trying to market on a limited budget. Content marketing gives you a fantastic way to reach targeted audiences without spending a lot. In fact, content that...
Pitching for investors: 5 Tips for pitching your startup

This concise guide outlines the most important strategies in pitching for investors for your startup business. Startup culture has inspired some of the most innovative technology shifts of the past decade. Whether you’re trying to become...
4 areas where print advertising is better than digital

While digital advertising is the hot sector of the marketing industry, there are times where tried and true measures simply work better. For example, print advertising remains a strong marketing tool along with branded free...
Why seeing equals spending: the power of animated explainer videos

When it comes to information processing, seeing really is believing. Consider your own behaviour: how do you read, learn or consume information? For most of us, it’s visual. Approximately one-third of all online activity is...
Instagram marketing is getting harder. This is what you can do about it

Many Instagram users are claiming that they are struggling to be seen on this ever-growing, and ever-changing platform. With the chronological newsfeed long-gone, Instagram has moved to an algorithmic feed very similar to that of Facebook. In...
From loud logos to customer sticker choices: the branding to be aware of

Let’s talk about branding. Because your brand can often heavily contribute to the success of your business. It’s easy to underestimate it, because it can often be seen as an image, or even just a...
Emotional marketing rules, so say goodbye to clickbait

This guide outlines why and how emotional marketing has become the most successful way to engage clients and audiencies, and ways to implement it in your business. Perhaps in the 90 and the early 2000s,...