All posts tagged "marketing campaigns"

5 Ways content marketing can accelerate your business growth
“Content is king.” If you’ve been in the online marketing space for even just a short while, it’s likely you’ve heard that adage. It’s any wonder then that so many businesses still operate without a...
5 Budding women entrepreneur tips for a successful business launch
If you’re a budding woman entrepreneur with a great idea ready to bring to market, the road ahead is exciting, rewarding, inspiring to other women, and certainly challenging. You will be launching your new business...
For marketing that gets results, start with your head
If your marketing efforts seem wasted, it may need a makeover. But first, you need to makeover your mindset to create marketing that gets results. You’ve probably tried all the marketing moves, but you’re not...
Getting the most out of AdSense on your business website
Google AdSense can be a brilliant source of revenue, but only if you know how to use it properly. Installing it is relatively easy, but maintaining its success rate is, unfortunately, less so. Presuming you’ve...
How to run an effective integrated marketing campaign across multiple mediums
Did you know, to successfully engage a customer, the average business requires seven touchpoints to inform and inspire that customer to make a purchase? And if you are looking to change the perception of your...
Digital marketing should be about people, not numbers
Most people are looking at digital marketing from the wrong angle. Businesses need to be thinking about people rather than the marketing channel used. “People must be at the heart of every digital marketing campaign,”...
8 Effective Offline Marketing Methods for Your Online Business
For many business owners in the digital era, offline marketing is a thing of the past. After all, why bother printing off and handing out thousands of flyers when you can simply update your brand’s...
13 things women in business should know about email marketing
An explosion of new digital technologies has pushed us to evolve. But those same technologies can leave us feeling overwhelmed and frustrated with obtaining just the right marketing mix. How much should you invest in...
4 Tips for making your business stand out to like-minded women
Attracting the right audience to your business is critical to success. It’s almost always easier to market to a specific target group than a broad audience. If your target audience is like-minded female entrepreneurs, there...