All posts tagged "marketing strategy"
-
Powerful ways to improve your business bottom line
In business, there seem to be two approaches. A common one with many marketers is to focus on top line growth for businesses. So that is increasing sales and things like website traffic. But it...
-
Forget advertising. Buzz is what matters for business
When you’re launching a new product, when you’re drumming up sales for a holiday deal, or when you’re just trying to improve how you build leads, buzz matters. It creates a memorable brand, it keeps...
-
Volkswagen is the sleazy guy of the car market: Why women shouldn’t hook up with a VW
We’ve all met them, have sometimes dated them or (erk) have even ended up in a relationship with them. The lying sleazy guy who sells you on their honesty and reliability and — when you...
-
8 marketing opportunities you shouldn’t ignore
Traditional forms of marketing are fine— if you’re a well-known business and if you have the budget for it. But if you’re not well known and your finances are fairly limited, you have to find...
-
3 key ways to make your brand shout
It’s a competitive world out there, but you didn’t need us to tell you that. Not only do you have to face up to the big names in your particular industry, but you have to...
-
Social media marketing: get the basics right first
A big part of every social media marketing strategy is your content. But, what should you post, and where? This guide will tell you all you need to know: Text First and foremost, you need...
