All posts tagged "social media advertising"

The worst advice about social media marketing I ever got

It’s no secret that social media is an important part of any business’s strategy. Oftentimes, people think the more followers they have on Facebook, Twitter, or whatever, the better. I mean, it makes sense, right?...
5 Content marketing strategies to grow your business

In today’s competitive marketplace, launching and growing a business presents many challenges. One of the most effective ways to promote your brand, reach new audiences and gain clients is through content marketing.Content marketing typically yields...
Social media video marketing is trendy. But… is it effective?

Television was invented in the 1920’s and film was alive and well long before that. So it’s no surprise that over 90 years later our largest social media player has decided to promote video over...
The insane pressures of creating content (and how to avoid them)

There’s no denying that digital content is one of the most effective ways to promote your business. In fact, it’s probably THE most. But it’s also overwhelming.With all the platforms (and all the competition on...
Is TV advertising dead?

Recent studies report that TV advertising is having less impact now than ever before. Since the emergence of TV on demand and online streaming services,consumers now have the option to skip through traditional TV adverts...
4 easy ways to make your event fantastic

In the modern era, there’s a great of focus and attention placed on the importance of digital marketing, And, for the most part, that’s a good thing. The internet has transformed all of our lives...
Why you really need SEO more than you think

Believe it or not, some websites online do become a hit naturally. Usually, this is because promotion for the company or the product already exists. Or, in some cases, you might find that the buzz...
3 easiest ways to kickstart your online presence

An online presence usually means one of a few things. Firstly, it could mean a website. Secondly, it might refer to your social media accounts. And lastly, it could just mean your listing in a...
Choosing the best advertising channels for your small business

Making the right decision when it comes to marketing and advertising is often crucial for success of a company, especially SMEs, whose budgets are rather limited. Another potential obstacle is lack of experience among management...