Boss Lady
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The 5 challenges of a mompreneur
Not every superhero wears a cape, and this statement points to the role of a mompreneur. Tasked with the responsibilities of managing both the home and the office, she juggles between both, shape-shifting from the mother to the boss...
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5 Effective tips to boost your LinkedIn profile
LinkedIn is a highly competitive space where one must actively think of ways to lure recruiters into viewing your profile. Statistics say that only 37% of women regularly use LinkedIn as opposed to 63% of men. Moreover, out of...
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Child support: What business women need to know
When you are a busy woman — with a career or company to also look after — the last thing you need is to get enmeshed in a tangle of questions about child support. For separating or divorcing couples,...
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Lessons in protection for your business
When you run your own business, you’re faced with a whole new set of responsibilities that you may not have had working for an employer. From financial responsibilities to reputational risks, there are many areas to navigate to protect...
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Boost your brain efficiency in 4 easy steps
If you feel stressed by the demands of work, the need to respond to ‘always-on’ technology or an overload of commitments, your brain may not be functioning at peak performance. And that can spiral: a fear of falling behind,...
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5 Easy and effective ways to promote your content
Content marketing involves producing relevant and exciting content that adds value to your audience. However, the most fantastic, fascinating content accomplishes nothing, if no one gets to see it. In other words, promoting content is extremely important. As a...
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5 Reasons why your team members are always in conflict
Conflicts are not bad as long as they lead to an improved situation for both parties involved – they might even be necessary. But when they lead to fingers being pointed and heated debates, you know it’s time to...
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Outsource marketing considerations: when should you outsource?
Marketing can be a complex, time-consuming and expensive part of the business. You may think that all marketing involves is social media and making images, but actually there are a lot of different elements involved in making that perfect...
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Business & femininity: 5 Rules for how not to lose it
Today it is not uncommon for a woman to make a great career or to be successfully engaged in business. It seems that such a bold, independent, successful and busy woman cannot have reasons for discontent and depression. But,...
