Boss Lady
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Are you doing too much marketing?
Every entrepreneur knows that marketing is crucial not only to making sales, but also to enhancing brand awareness. If you would like to sell products, for instance, then you know that you need to invest time in creating materials...
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Brush up on your marketing skills
Marketing is one of the key building blocks for a successful business. It has become apparent, particularly in the last few years, that many people see marketing as one of the most important parts of a business. Marketing is...
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You don’t need a business coach. You need to JUST DO IT
Every time I open up Facebook, especially business pages focused on women, there are at least five women asking about hiring a business coach. Fast forward two years and these same women will most likely post in the same...
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Why social media is crucial for business
Marketing is a big world to get on with, and there’s plenty of ins and outs for you to know if you’re trying to run a business or get a job in the marketing sector. However, one secret weapon...
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Marketing tips for fitness businesses
If you own a fitness business, be it a gym, pilates or a yoga studio or similar, it is important to market successfully. However, with more and more fitness companies opening today, this is often easier said than done....
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How to avoid hidden headaches in business
Starting a business, be it small or large, can be an exciting adventure that leads to an incredibly fulfilling lifestyle of wealth and abundance. It can, however, at times be a battlesome ordeal where you have to deal with...
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How I mastered my elevator pitch
Everybody in business has a pitch. The goal is to deliver your pitch in the time taken for an average elevator ride being about thirty seconds. Whilst many pitches are refined by trial and error over time and serve...
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Key policies every self-employed woman should have in place
When you’re self-employed, it’s not always easy to get yourself into the business frame of mind. Because sometimes, you don’t really feel as if you’re a business. After all, you’re just you. But, whether you intend to become a...
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Instagram Stories: The small business guide to using them
As a small business it’s vital to be able to leverage every communication asset that’s available to you and Instagram Stories can be one of the most important of these. Instagram Stories allows any brand or organization to engage...
