Marketing
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Using checks: 5 advantages when you add a business logo
This guide outlines why using checks with a business logo still has advantages in the digital age. Even though a lot of business owners prefer to use their credit cards or online money transfers to make business payments, some...
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SEO for small businesses: why it is crucial, and the top tactics
This guide outlines why SEO for small businesses is so important to success, and how to ensure the main factors. SEO or Search Engine Optimisation is the process of optimizing your website to maximize organic traffic from search engines...
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Tips for trade shows: How to stand out
This guide outlines tips for trade shows that will allow you to stand out from the crowd. Trade show exhibits can be expensive and it takes a lot of hard labor and time to put one up that can...
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Marketing strategy plan: 3 signs your business needs a new one
This guide outlines the danger signs that indicate your business needs to change its marketing strategy plan. If your business has recently started to hit a few brick walls as far as the strength of its brand is concerned,...
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Vlogging tips and benefits: how it can boost your brand
This guide outlines vlogging tips, what to use vlogging for, and the benefits for your personal or company brand. In the age of digital marketing, content is king. Gone are the days when a full-page spread in the newspaper...
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What is social media in marketing? 9 great ways to use it
What is social media in marketing? It is the use of social networks for marketing purposes. Creating and sharing certain content and maintaining the customer relationship are important factors. In general, attempts are made to achieve digital marketing or...
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Packaging design is key to marketing: how to improve it
This guide outlines the factors to improve your packaging design as a better marketing tool. Packaging design is one of the most underrated aspects of marketing. Many business owners don’t realize the importance of packaging design and how it...
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Customer satisfaction metrics can forecast your future growth or failure
You probably already know that tracking future growth is critical to the success of your business. Having an idea of how much revenue will come in 6 months to 1 year helps you to know when and how to...
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How to deal with old blog posts
When it comes to marketing, you’ve probably heard the words ‘content is king’ on multiple occasions. So you continually pump out fresh new blogs in the quest to have your products and services found. But what happens to your...
