All posts tagged "business marketing"

Spring clean checklist for business: Is it time to modernize?

Even when it is not spring, it’s a great time to hit refresh on your business and modernize it, using this spring clean checklist for updating. What needs to be done in your business which...
Marketing your business: qualities of a good marketing team

A strong marketing team can significantly impact the success of your business. Whether you are putting together an in-house marketing team or working with a content writing group, it is important to know that some...
Imposter syndrome: let’s banish it for good for women in the tech industry

If there’s one phrase we hate to hear, it’s imposter syndrome. We’ve all at one time or another felt like we don’t know what we’re doing. That people will see through us and expose us...
Business website design: best features your site should include

A website is the ‘shop window’ to your business, and can either attract — or repel — clients. So your site needs to be the best it possibly can be. This guide outlines the crucial...
Aspects of marketing: 3 key aspects you should not underestimate

This concise guide outlines the three key aspects of marketing that should not be underestimated in the current business trends. Are you interested in establishing a marketing strategy for your business? If so, then you...
What are SERPs and why do they matter for business SEO

Of all the billions of pages on the web (and there are at least 5.55 billion according to worldwidewebsize.com), the search engine results pages (SERPs) are the most important if you’re a website owner or...
Digital marketing for business: the essential steps

This short guide outlines the fundamentals in digital marketing for business, with the essential steps to take to boost your brand. Digital marketing for business has moved from the obscure to the essential, with the...
Content marketing tips to improve your website SEO: 7 rules

This concise guide outlines the most important content marketing tips that will improve the SEO and hence lift traffic to your business website. Search engine optimisation and content marketing go hand in hand, but what...
Christmas marketing ideas: How to get noticed amid all the noise

Christmas is always a difficult time to stand out amid the onslaught of advertising, but these Christmas marketing ideas will ensure your business is noticed. Whether we like it or not, Christmas business is set...